We improve life and transform the future by unleashing people’s full potential to contribute to the three pillars of sustainable development (3Ps): People (Social Equity), Planet (Environmental Protection), and Prosperity (Economic Viability). We develop solutions for socio-economic empowerment toward enabling people to take control of their wellbeing and gain sustainable livelihoods. We pursue a holistic integrated approach to fulfil our mission combining interconnected four clusters:
We target marginalized people, particularly youth with fewer opportunities, coming from disadvantaged areas and backgrounds, including immigrants and refugees. Such people cross all socio-economic, racial, religious, lifestyle, and cultural groups. They lack the self-efficacy to improve their life situation.
The history of Desert Bloom goes back to around the end of the second millennium, when we established the "Self-Improvement Initiative" to enhance graduates’ employability skills under the University of Jordan Alumni Club. The repercussions of World Trade Centre tragedy in 2001, particularly the growing distrust between the west and the Middle East, incited us to go global establishing "Quested Peace organization" in 2002. Quested Peace contributed to building bridges of understanding and restoring trust between the West and the Middle East. In 2004, Quested Peace joined the United Religions Initiative (URI), the largest grassroots interfaith and peace-building organization worldwide. In July 2018, Quested Peace changed its name to Desert Bloom.
We envision an equitable, tolerant and socially inclusive world, where our shared humanity is cherished, resources are shared and people are empowered to contribute to a more sustainable world.
Empowering people and keep them on the cutting edge to thrive and harness their potential, while promoting an increasingly collaborative world where people have the opportunity and skills to contribute to a more peaceful and sustainable world.
To foster sustainable development through People Empowerment, Environmental Protection, Intercultural Understanding, Volunteerism and Global Citizenship Education.
We encourage people to think globally, while acting locally. We reinforce global competence and universal morality through promoting values of respect, cultural diversity and continous improvement to create opportunities for all and advance shared respect for human dignity.